Annual packages that include everything — no upsells, no surprise charges.
Custom-built website + SEO content + tracking
(one-time setup + first year subscription)
Then just $25/mo after year one
No commitment — see your preview first
Custom-built website + more pages, neighborhoods & tracking
(one-time setup + first year subscription)
Then just $45/mo after year one
No commitment — see your preview first
Multi-location, custom integrations, dedicated support
Tailored to your business
No commitment — see your preview first
Don’t like the preview? No problem — no obligation to continue. You only pay when you’re ready.
DIY vs. ServiceGo vs. hiring an agency
| Do It Yourself | ServiceGoProfessional | SEO Agency | |
|---|---|---|---|
| Website hosting (Wix, Squarespace, WordPress) | $192–$960/yr | Included | Usually extra ($2,000–$5,000 build + $300+/yr hosting) |
| SEO optimization (Yoast, RankMath) | $99–$199/yr + manual setup | Built in | Included |
| Keyword research (Semrush, SE Ranking, Ahrefs) | $1,300–$1,680/yr | Included | Included |
| Content creation (10–25 service pages) | $500–$2,500 or 40–100 hrs of your time | Written for you | $200–500/page (often extra) |
| Location pages (3–10) | $150–$1,000 or write yourself | Up to 10 included | $200–500/page (often extra) |
| Rank tracking (BrightLocal, SE Ranking) | $468–$1,548/yr | 50–100 keywords included | Usually included |
| GBP audit & optimization (BrightLocal) | Free (manual) or included above | Included | Included |
| You own the content | |||
| Contract | Monthly subscriptions | Annual — no auto-renew | 6–12 month lock-in |
| Ongoing maintenance | All on you | We handle it | Included |
| Your time investment | 10–20+ hrs/month | ~1 hr/month (reviews & approvals) | ~1 hr/month (approvals) |
| Estimated annual cost | $1,000–$6,000tools + content + your time | $695–$995everything included | $10,000–$60,000varies by scope & market |
Website hosting (Wix, Squarespace, WordPress)
DIY
$192–$960/yr
ServiceGo
Included
Agency
Usually extra ($2,000–$5,000 build + $300+/yr hosting)
SEO optimization (Yoast, RankMath)
DIY
$99–$199/yr + manual setup
ServiceGo
Built in
Agency
Included
Keyword research (Semrush, SE Ranking, Ahrefs)
DIY
$1,300–$1,680/yr
ServiceGo
Included
Agency
Included
Content creation (10–25 service pages)
DIY
$500–$2,500 or 40–100 hrs of your time
ServiceGo
Written for you
Agency
$200–500/page (often extra)
Location pages (3–10)
DIY
$150–$1,000 or write yourself
ServiceGo
Up to 10 included
Agency
$200–500/page (often extra)
Rank tracking (BrightLocal, SE Ranking)
DIY
$468–$1,548/yr
ServiceGo
50–100 keywords included
Agency
Usually included
GBP audit & optimization (BrightLocal)
DIY
Free (manual) or included above
ServiceGo
Included
Agency
Included
You own the content
DIY
ServiceGo
Agency
Contract
DIY
Monthly subscriptions
ServiceGo
Annual — no auto-renew
Agency
6–12 month lock-in
Ongoing maintenance
DIY
All on you
ServiceGo
We handle it
Agency
Included
Your time investment
DIY
10–20+ hrs/month
ServiceGo
~1 hr/month (reviews & approvals)
Agency
~1 hr/month (approvals)
Estimated annual cost
DIY
$1,000–$6K
ServiceGo
$695–$995
Agency
$10K–$60K
DIY costs based on published pricing from WP Engine, SiteGround, Wix, BrightLocal, Semrush, SE Ranking, Yoast, and Upwork freelancer rates as of 2026. Agency range reflects typical local SEO retainers for service businesses.